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Employer Branding, Trusted Talent Partnerships & The Power of Community — Live from IHR London

36 minWatch on YouTube (opens in a new tab)

About this episode

Nitin Sharma hosts a special episode recorded live at IHR London, featuring three conversations with leading voices in talent acquisition and employer branding. Neil Rudolph and Coel Taylor from Redknows discuss how global brands use storytelling and authenticity to attract talent whilst reducing hiring costs, covering careers site strategy and the ROI of strengthened employer brand presence. Barbara Sutherland and Harpreet Pannum from EY share their organisation's three-year transformation in tech recruitment, moving from reactive hiring to strategic partnership with business stakeholders and elevating TA conversations through data and risk management.

Dan Ashdown and Freddy Rhead from In-house Recruitment close the episode by exploring the value of IHR membership, community networking and professional development for talent acquisition leaders. They highlight how events, webinars and peer benchmarking help TA professionals stay ahead in an evolving recruitment landscape.

Key takeaways

  • Authentic employer branding storytelling attracts better talent and reduces agency spend and job board costs.
  • Moving from reactive recruitment to strategic partnership requires empowering recruiters to challenge stakeholders with data and insights.
  • Community membership, networking events and peer benchmarking are essential for continuous professional development in talent acquisition.
  • Risk and issue management frameworks elevate talent acquisition conversations and strengthen relationships with business stakeholders.
  • Careers sites should speak directly to candidates rather than adopting a customer-focused marketing approach.

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