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Who Had the Best Recruitment Event Swag? ๐Ÿ† | IHR Live London 2026 Merch Review

57 minWatch on YouTube (opens in a new tab)

About this episode

Nitin Sharma, Sean Kennedy and Sunjay Vyas review merchandise from recruitment industry exhibitors at IHR Live London 2026. They tour the exhibition floor, examining promotional items from various suppliers and discussing what makes event giveaways effective, from practical usefulness to branding impact. The episode awards merchandise across multiple categories, recognising items like Loxo's apparel, PageUp's pens, Coffee by Zinc's unique offering, Reach ATS's sweets and Totaljobs's bottles.

The conversation explores why thoughtful, useful giveaways attract visitors to stands more effectively than forgettable branded freebies. Alongside product reviews and industry banter, the hosts discuss the strategic importance of getting branding right on promotional items and how creative giveaways contribute to successful event presence. A surprise appearance from a photogenic owl adds an unexpected moment to the proceedings.

Key takeaways

  • Useful, practical merchandise performs better than forgettable branded freebies at recruitment events
  • Quality branding and design on giveaways significantly impact how attendees perceive your stand and organisation
  • Creative, memorable merchandise attracts visitors to exhibition stands and enhances event engagement
  • Categorising merchandise by type (apparel, stationery, consumables, tech) helps suppliers compete fairly and showcase strengths

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